Helen Maalouf, floristry teacher

Helen Maalouf
Helena Rose

Helena Rose

location_on Ormiston, Brisbane

local_activity classes: Flower CrownFlower WreathDried Flower ArrangementFlower ArrangementPaint and SipFloristryPainting

5.0 (80)
Facebook likes4k

Helena Rose is a minimal waste florist specialising in Floral Design, Headwear and Creative workshops.

With a background in Fashion Design and an innovative approach to style, Helena Rose marries clean, classic forms with fresh, feminine modernity and a playful sense of nostalgia.

Bold colours, unexpected trims, and high-quality materials are the signature elements that define each floral design created in-store.

An inspired designer, Helena Rose has traversed to over twenty countries across the globe as a stylist and has an impressive presence in the pages of international fashion journals such as Jute Magazine and Dreamingless Magazine while simultaneously taking a millinery class with French Milliner Estelle Ramousee, then working under the mentorship of Couture Milliner Maor Zabar in Israel.

Following her Applied Fashion Design graduation in 2010, Helena moved from Sydney to Brisbane to explore a different career path to exercise her aptitude as a floral designer. In 2021, opening a small store to the public in Fortitude Valley.

Since then, the offering has steadily evolved to include a range of
of biodegradable confetti, fresh and dry floral arrangements and an array of creative workshops both online and in store.

Bespoke Headwear collections are also available both online and in-store, hand-made by Helena.

Pop into the Flagship store in My California Lane, Fortitude Valley to discuss all your floral needs, whether it be florals for your wedding, a bespoke headpiece for your next event, or a creative workshop with friends.






Kim Whitehead Mar 2024

Thoroughly enjoyed the workshop with Helena. Great choice of materials and great tips on the creative ways that I could use to decoupage my item. Comfortable & inviting space to spend a couple of hours. Highly recommend.

Painting class review by Kim Whitehead - Brisbane

Sheryl Lambert Nov 2023

My wreath arrangement morning with Helena Rose was really enjoyable & I was very happy with my arrangementHelena was a great teacher & guided me through allowing me to exercise my creativity with her finishing touches & suggestions. I'm excited to feature my 'masterpiece' at my70th birthday party coming up.

Katrina Ricker Nov 2023

Amazing Christmas arrangement class We had so much fun! Helena was so welcoming and bubbly which made the experience even greater!

Merrilyn Kunde Nov 2023

Helena was a great teacher. She definitely had a lot of supplies and I left with enough stuff for me to start doing it at home. Thoroughly enjoyed my time learning decoupage. I would highly recommend Helena.

Krystall Waldock Oct 2023

Helen was lovely and very knowledgeable. Included a drink and grazing plate. Will definitely recommend.

Dried Flower Posy Workshop with Vase review by Krystall Waldock - Brisbane

Laura Sep 2023

9 ClassBento workshops attended

We had a great morning learning how to decoupage and were all really happy with our tins. Helena is so lovely and her shop is beautiful, with so many nice things to look at. We look forward to doing another workshop here in the future

Painting class review by Laura - Brisbane

Rebekah Westerman Jul 2023

Really fun class and friendly teacher who was great at guiding us through the process.

Teacher's response

Hi Rebekah, thank you for attending my workshop! It was so lovely to meet you and assist you with your creation!

Sarah Webb Jul 2023

3 ClassBento workshops attended

Absolutely amazing class and the teacher was so lovely and helpful. Will do again and highly recommend.

Floristry class review by Sarah Webb - Brisbane

Teacher's response

Hi Sarah, Thank you so much for the lovely feedback! I look forward to seeign you again at the next class! Helena

Wonmi Seo Mar 2023

Best teacher And also so nice workshop I can’t wait for next class xxx

Floristry class review by Wonmi Seo - Brisbane

Natalie Warzywoda Feb 2023

Helen was an amazing teacher, very knowledgeable and friendly. She was very helpful when creating the flower arrangement and also showed you all the techniques required to be able to do this yourself. The venue was beautiful and cozy, the shop itself was set out wonderfully and allowed you to view all the pieces that you could put into your arrangement which was very helpful as there was a lot to choose from. The materials were all high quality and locally sourced (or created by Helen!). Some were painted and the variety of colours allowed you to be as creative as you desire. Even the pots that you can present the flowers in were beautiful and locally sourced. I couldn't have asked for a better teacher to help me put my flowers togethers and teach me everything I need to know about doing this. I am definitely looking at going back to create something new!

Terry Scantlebury Jan 2023

Helena is such a delight and very clear in teaching. Quaint comfortable place. Will be going again and recommend to friends.

Teacher's response

Hi Terry, Thank you for attending a workshop! I hope to see you again at my new space! Helena

Georgia Gibbs Jan 2023

Had such an excellent experience with Helena, she's a great teacher and honestly so much fun to be around! She had so much stock that you were allowed to use, all of really great quality. Definitely get what you paid for and more! Will absolutely be doing more of her classes.

Floristry class review by Georgia Gibbs - Brisbane

Teacher's response

Thank you Georgia, for this glowing review

I love opening up the class to all my students, and not limiting the materials or creative possibilities! Your creation was beautiful and I hope to see you again in the future! Helena

Nina Mitchell Jan 2023

37 ClassBento workshops attended • 36 reviews

Very enjoyable workshop with Helena. Very satisfied with the final product. Heaps of variety. So much fun.

Floristry class review by Nina Mitchell - Brisbane

Jennifer Frost Dec 2022

5 ClassBento workshops attended • 4 reviews

What an absolute delight it was to spend time with Helena Rose today. Her Christmas wreath workshop is outstanding. The venue was great. Such a great range of foliage to choose from. I thoroughly enjoyed the delicious mixed platter of niblies she provided. I am keen to attend the lavender wreath making workshop next year.

Floristry class review by Jennifer Frost - Brisbane

Myah Fowler Dec 2022

A gorgeous venue, with a lovely, very knowledgeable teacher, her instructions were clear and easy to follow. So happy with my results, the choice of materials was amazing, my friend & I finished with two completely different but equally stunning wreaths. I’m keen for her next class!

Eric Clews Dec 2022

11 ClassBento workshops attended • 9 reviews

Very central location, Helen's technique is easy to understand and creates a full, lush wreath. Nibbles provided is definitely a plus. I'm so pleased with how my wreath turned out. Will definitely be doing more workshops next year with Helen!

Caterina Fonti Dec 2022

I absolutely loved my class with Helena she was warm, knowledgeable and extremely generous with her time. I felt extremely comfortable getting the creative juices going I really learnt a lot. I feel this class is excellent value for money and definitely recommend to anyone wanting to take home an amazing creation.

Christmas Floral Table Runner Class review by Caterina Fonti - Brisbane

Alicia Vigar Dec 2022

This class was so much fun, Helena was so helpful and supportive. The class was fun and exciting! The wreaths turned out beautiful. Highly recommended

Floristry class review by Alicia Vigar - Brisbane

Anna Beveridge Dec 2022

4 ClassBento workshops attended • 4 reviews

Helena is generous with her time, her floral resources and her catering. I do a wreath class every year and this was the best. Sorry I left a mess at the end

Will be back next year…

Floristry class review by Anna Beveridge - Brisbane

Leonie Robinson Dec 2022

2 ClassBento workshops attended

Helena made the workshop an amazing and fun experience Would strongly recommend her workshops She is friendly and helpful and really encouraged mine and my daughters creativity for a really enjoyable time

Jemima McGregor Nov 2022

3 ClassBento workshops attended

This class was awesome! Helena was so lovely, and she really took the time to make sure that we all had a great experience. I didn't believe that I could make something that looks so wonderful, but you really have to trust the process. I 100% recommend this class, and I encourage everyone to give it a go!

Floristry class review by Jemima McGregor - Brisbane

Ruth Mazzoni Nov 2022

3 ClassBento workshops attended • 2 reviews

The best wreath workshop I’ve ever done! My niece & I do a wreath workshop every year for Christmas & this is the first one that we will definitely be back to next year. Helena went above and beyond with her teaching & hospitality. My favourite wreath yet! Book your class now, you won’t regret it Thank you again! X

Madonna Brodie Nov 2022

2 ClassBento workshops attended

My teacher Helena was warm and welcoming.
An inviting and thorough display of products eg flowers etc. So beautiful.
My table floral arrangement is gorgeous.
Thank you Helena Rose

Liz Walsh Nov 2022

Fabulous wreath-making class. Helena has a great little studio space centrally located in Fortitide Valley beside her floristry store. She teaches the skills and guides you through the process. All materials are provided and highly recommend the grazing box and bubbles to enjoy as your create your wreath.

Kim ) Nov 2022

49 ClassBento workshops attended • 45 reviews

What a beautiful environment
With a teacher who was compassionate and kind

We loved her approached to minamilist waste

We loved her class so match we have booked another

The same was just so beautiful and smelt Devine

Eliza Sullivan Nov 2022

10 ClassBento workshops attended • 10 reviews

Had an absolutely wonderful afternoon learning to create a dried flower posy. Helen was so friendly, helpful and knowledgeable. There was an extensive range of flowers and foliage available to use, which really encouraged creativity. Left with a beautiful posy feeling very satisfied and relaxed

Floristry class review by Eliza Sullivan - Brisbane

Caroline Haire Nov 2022

2 ClassBento workshops attended

Helena was excellent- it was for my daughters 9 year old bday party - they loved it
Highly recommend Helena!

Susan Agnew Nov 2022

5 ClassBento workshops attended • 4 reviews

Helena was very helpful and guided us to make a beautiful runner. There was a great choice of materials and a lovely space to work in.

Paula O'Reilly Nov 2022

Helena was bright, bubbly and gave us heaps of tips and tricks. She accommodated our individual choices and we love our wreathes. The venue was easy to get to and the nibbles was an added bonus. ❤️‍

Christmas Wreath Making Workshop review by Paula O'Reilly - Brisbane

Amanda Mead Oct 2022

This class is great. Helena is a fantastic teacher - she made the class really fun and hands on, while also weaving in lots of knowledge on plants, flowers and sustainable production. The bottle of bubbly and box of nibbles are an awesome treat too!

Dried Flower Posy Workshop review by Amanda Mead - Brisbane

Meg Torpy Sep 2022

My mum and I had the loveliest morning with Helen making our dried posies. Helen has the most beautiful demeanour and is a wonderful teacher, she was so thoughtful and able to give creative insight while letting us have flair with our designs. Thank you for a wonderful morning!

Dried Flower Posy Workshop review by Meg Torpy - Brisbane

Jessica Turvey Sep 2022

The dried flower arrangement class was AMAZING! The teacher was so friendly and helpful, the space was great and the flower selection was very extensive also. Not only did we make our arrangement but learnt how to prep the flowers and the tricks to making it all look beautiful and balanced. I would definitely do it again!

Kalee Burns Sep 2022

Amazing class!
Helena was so gentle, kind, inclusive and made sure that we loved every minute. Would absolutely do again

Dried Flower Posy Workshop review by Kalee Burns - Brisbane

Felicity Marshall Aug 2022

31 ClassBento workshops attended • 29 reviews

This class was amazing, the teacher was so knowledgeable and helpful. It was a very enjoyable class, very relaxing.

Kristy Stokes Aug 2022

Helena is amazing! We had so much fun creating our pieces and would highly recommended her

Felicity Marshall Jul 2022

31 ClassBento workshops attended • 29 reviews

The teacher was amazing, so friendly and kind- she helped in anyway she could. It was a fantastic, amazing and enjoyable class

Hannah Barr Jul 2022

Helena was friendly, knowledgeable and generous with her time and supplies provided for the workshop. It was a wonderful creative experience to share with my mum.

Apple Thompson Jul 2022

I had an absolutely fantastic time with Helena. She is a delight to be around, it was like we’d known each other for years. My husband bought me the class as a gift and assured me it was definitely great value for money. I’m over the moon with my finished creation and will definitely be returning for more classes in the future. Helena has a wealth of knowledge and I highly recommend her classes and products.
Thanks Helena for a wonderful day.
Kindest regards
Apple T

Floristry class review by Apple Thompson - Brisbane

Rachael Barnes Jun 2022

What an excellent way to spend weekend with small group of friends. The teacher was very knowledgeable, and had much technical knowledge on how to build and arrange a bouquet. The venue was fantastic, down a cute Melbourne style alley way with other interesting shops and eateries. All materials were provided and no one ended up with the same bouquet; all were as individual as the people who made them. Well priced, well worth it.

Mor Hashay Jun 2022

3 ClassBento workshops attended • 3 reviews

The experience with Helena was super awesome and fun! Not to mention there was wine and cheese platter for us to enjoy. You can see Helena is very passionate with her teaching@ and we both enjoyed this course very much. We would definitely recommend this to anyone who hasn't tried this before. Thank you Helena!

Jennyfer Meikle May 2022

2 ClassBento workshops attended • 2 reviews

Helena was an excellent teacher. We learnt a lot and the class exceeded our expectations. We are really happy with the arrangements we made and enjoyed our grazing boxes. Would highly recommend!

Dried Flower Posy Workshop review by Jennyfer Meikle - Brisbane

Jarawan May 2022

Had so much fun, was an amazing class! Helena was super welcoming and explained everything really well. Had the opportunity to be super creative with a wide range of flowers and plants to choose from! The amazing platter was a bonus!
Highly recommend

Laura Leonard May 2022

Helena provided a wonderful introduction to preparation and arrangement of dried florals. Our group of 3 had a fantastic time and will definitely go back! Snacks and champagne was also delicious.

Jenita Porter May 2022

18 ClassBento workshops attended • 14 reviews

Helena was so kind and created such a warm and beautiful environment to create! The freedom in how we could build our posies was my favorite part, no two looked the same! The food and champagne was also delicious and so generous. I’m so happy with my posy and can’t wait to do another one, thank you Helena! ❤️

Dried Flower Posy Workshop review by Jenita Porter - Brisbane

Cindy Irons May 2022

99 ClassBento workshops attended • 26 reviews

The teacher was wonderful.and so knowledgeable and approachable.I had a fantastic morning.Thankyou for little extras like coffeeI would give the class 5 stars and highly recommend it to anyone interested in being creative/getting pleasure out of being around flowers

Floristry class review by Cindy Irons - Brisbane

Ashley Hain Apr 2022

I loved my first flower posy workshop! Helena was so hospitable, kind & knowledgeable about flowers. She provided us with flowers, a vase, & grazing box & champagne. I will definitely be recommending my friends to attend her classes.

Amanda Shea Apr 2022

2 ClassBento workshops attended

I booked in for my Mum, my sister and I to celebrate our Mum's birthday and we all had the most lovely afternoon at this class! It was such a pleasure learning the history of HelenaRose and getting to know Helena. We would all HIGHLY recommend this for anyone looking for a relaxing, creative afternoon.

Selina Yates Apr 2022

5 ClassBento workshops attended

Hi, I thought the teacher was engaging and spoke clearly and concisely. I learnt new things about making a posy which was exciting. Excellent food. Relaxing and able to learn quickly. Lots of flowers to pick from. Group of four was perfect.
Teacher shared something's about herself which made it easy to connect with her. Overall, a great way to take your mind off things and focus on something new. It was easy to fall in loved with dried flowers

Corrine Donaldson Dec 2021

My friend and I had a fabulous time. We love the wreaths we made. It was great to see how different everyone’s wreaths turned out, each one unique. The food and drink was a nice touch, especially since we had come straight from work. Thank you Helena for guiding us through a great evening of wreath making!

Amy Penrose Dec 2021

2 ClassBento workshops attended • 2 reviews

Helena was bubbly and informative. She created a fun and positive atmosphere. We thoroughly enjoyed our class and had a beautiful and unique christmas wreath to take home. Would highly recommend!

Flower Wreath Workshop: Christmas in July review by Amy Penrose - Brisbane

Leanne Tavener Dec 2021

Helena was an exuberant and skilled teacher in our Christmas wreath making class. She provided beautiful foliage and showed us how to use it with minimal waste, which I appreciated very much. Venue was comfortable and refreshments were great. A very satisfying and enjoyable experience! Loved it!

Emily Rowe Dec 2021

53 ClassBento workshops attended • 52 reviews

Teacher was lovely, informative and the products were so fresh! Such a fun christmas eve activity ☺

Flower Wreath Workshop: Christmas in July review by Emily Rowe - Brisbane

Natalie Richardson Dec 2021

So much fun! Helena was not only a great teacher, but an all round good fun person to hang out with. The materials were beautiful and her explanations were clear. I liked that she set us up upfront and then we could play for the remainder of the time, with her coming over to chat and help out as we went.
We did it in a group of 3 so it was lovely to chat as we worked.

Floristry class review by Natalie Richardson - Brisbane

Sarah Dyer Dec 2021

2 ClassBento workshops attended

Helena presented a fun, relaxed, professional session with beautiful materials. Her style is seamless and classy mixed with lots of authentic knowledge about using natives. I loved this gift from my daughter!

Floristry class review by Sarah Dyer - Brisbane

Jenny Frost Dec 2021

5 ClassBento workshops attended • 4 reviews

Helena was absolutely wonderful. So talented. The venu was great and the class took me away to a wonderful place. I cannot recommend this class highly enough. It desrves more than 5 stars. I would rate it 10. I am looking forward to the next class. I also enjoyed the champagne!

Floristry class review by Jenny Frost - Brisbane

Janette Zlamal Dec 2021

4 ClassBento workshops attended • 4 reviews

Informative and friendly teacher, great materials to work with. It was really fun and everyone walked out with a beautiful wreath!

Therese Thompson Dec 2021

Helena was a wonderful teacher, thoroughly enjoyed the wreath making class and the end product to bring home. Would highly recommend this class!

Floristry class review by Therese Thompson - Brisbane

Lisa Campbell Dec 2021

2 ClassBento workshops attended • 2 reviews

The teacher was very considerate, patient, and enthusiastic. The venue was nice. For such a large group, they could have set up more tables. The nibbles and champagne were lovely.

Flower Wreath Workshop: Christmas in July review by Lisa Campbell - Brisbane

Jonathan Shay Dec 2021

Helena is an excellent host with a great attitude and tonnes of knowledge about floristry. I would strongly recommend this class to anyone!

Jessica Allen Dec 2021

Helena was very skilled, helpful and approachable. I really enjoyed the class and would highly recommend.

Rebecca Burke Dec 2021

2 ClassBento workshops attended

Lovely class with an enthusiastic teacher. The fresh flowers were beautiful. Would definitely do again.

Elias Hood Dec 2021

Such a gorgeous time creating beautiful Christmas wreaths! Helen is a lovely person and so encouraging and knowledgeable, the venue was perfect and all in all it was a wonderful night!

Floristry class review by Elias Hood - Brisbane

Ondra Bryant Dec 2021

My daughter and throughly enjoyed the class. Helen is a good instructor who believes using all the plant. No wastage.
We are forward to doing another one of her class next year

Ruth Simons Dec 2021

A fabulous afternoon and a gorgeous wreath to boot. Helena is fabulous. So knowledgeable and creative - champagne, nibbles, great company. Highly recommend.

Tahlia Fiedler Dec 2021

A Really fun class, I couldn't wait to get home and hang my wreath. Helena was incredible!

Sally Hanson Dec 2021

Great class, lovely location and the teacher was amazing. The end product was something to be really proud od

Flower Wreath Workshop: Christmas in July review by Sally Hanson - Brisbane

Rebecca Schembri Dec 2021

Christmas wreath making with Helena Rose was a great way to spend time with my daughters and my sister. The venue was small for the number of attendees but workable. The flower and foliage choice was great, it just would have been nice to have a little more of the resources. The beauty of this classI now know I can create wreath for different occasions. I always set up for Halloweenso I will try making a 'darker' version of my wreath thanks to Helena and her infectious joy of designflower or fashion.

Flower Wreath Workshop: Christmas in July review by Rebecca Schembri - Brisbane

Kristina Sylvester Dec 2021

Helena was a wonderful teacher, the materials were lovely and I’m very pleased with my Christmas wreath! A great experience

Flower Wreath Workshop: Christmas in July review by Kristina Sylvester - Brisbane

Robyn Travers Dec 2021

Helena Rosa was a great teacher. She was fun but practical and managed our time well. She managed to give helpful practical suggestions while letting us create our own masterpieces.

Floral Table Runner Workshop: Christmas in July review by Robyn Travers - Brisbane

Summer Alexander Nov 2021

It was a very fun class and the teacher was friendly, helpful and informative. Perfect way to get into the Christmas spirit.

Lorna Nov 2021

The teacher was amazing! It was a really cute class and I walked away with a beautiful wreath.

Flower Wreath Workshop: Christmas in July review by Lorna  - Brisbane

Monica Butel Nov 2021

Teacher was fantastic! Fun, very talented and really great at explaining and hands on helping!
I went with my mother and sisters and even took my baby:) it was such a fabulous afternoon! Would definitely recommend! And my Christmas reef looks great too

Flower Wreath Workshop: Christmas in July review by Monica Butel - Brisbane

Kim Bui Nov 2021

This class was wonderful! Helena was a great instructor, very thoughtful about how she presents the material. Her class was very engaging and she was very patient with everyone and always encouraging. I would highly recommend a class with her. There were also nibblies and drinks while we worked. Where the class was held was a nice open area, brightly lit but under cover. Loved that she focused on Australian native plants!

Flower Wreath Workshop: Christmas in July review by Kim Bui - Brisbane

Sally Young Nov 2021

I had so much fun at the workshop and couldn’t believe how beautiful my wreath turned out! Great value for money. Helena was an excellent teacher, the venue was friendly, a generous lunch was provided, bubbles and 2.5 hours of creative fun. What a wonderful way to spend the morning!

Flower Wreath Workshop: Christmas in July review by Sally Young - Brisbane

Sally Willington Nov 2021

I had a lovely morning learning to do a Christmas wreath. I will certainly be back to learn more from Helena she is a fantastic teacher and I loved the cafe setting. I can not imagine how you could improve it was perfect and I am very happy with my creation under her guiding eye. Lots of laughter and fun.
I look forward to going again for a new project.

Lucy Vinning Nov 2021

2 ClassBento workshops attended

What an awesome workshop. Helena was delightful, a great teacher and helped us each to create our own unique wreaths - all very different but all front door worthy! The venue was equally amazing. The food and bubbles were the welcome icing on the cake. What a great way to spend our Saturday morning. Highly recommend!

Flower Wreath Workshop: Christmas in July review by Lucy Vinning - Brisbane

Susan Agnew Nov 2021

5 ClassBento workshops attended • 4 reviews

Loved the venue- so on trend! Helena was warm and very easy to follow.
The materials were wonderful- so many different plants.
I was so happy with my wreath- I’d love to do more classes with Helena.

Flower Wreath Workshop: Christmas in July review by Susan Agnew - Brisbane

Janelle Black Nov 2021

2 ClassBento workshops attended • 2 reviews

Teacher was lovely, enthusiastic and really fun! The class could be a bit longer though as you run out of time.

Flower Wreath Workshop: Christmas in July review by Janelle Black - Brisbane

Sue Budge Nov 2021

3 ClassBento workshops attended • 2 reviews

The class was enjoyable, the materials were great, the teacher was excellent, helpful and professional. Overall the experience was great however I would say it was quite expensive.

Petra Lane Sep 2021

3 ClassBento workshops attended • 2 reviews

This was SUCH a gorgeous thing to do with my 15 year old, Helena is a delight, the flower materials were stunning, the process was fun and the result was beautiful. Worth it - we’ll be back!

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