Brand Activation for Fashion Company

Brand Activation for Fashion Company


By ClassBento Team

A popular fashion company wanted to reinvigorate its brand, and launched a youthful campaign, with a Cuban theme, supported by a prominent singer and performer.

To bring the campaign to life in Sydney, the brand designed an offline activation, inviting brand VIPs, influencers and press to Pitt Street Mall.

Brand activation ideas

A highlight of the event was ClassBento’s custom jewelry stand, where guests could custom order personalized earrings that fit in with the Cuban feel. There was a wide variety of beads and bangles to choose from, so the guests had plenty to spark their imagination – it was a nice avenue for them to indulge in their creativity. ClassBento’s teachers whipped up the earrings from their base components on the spot, and the guests could participate in the jewelry making if they liked. Our teachers know how to work a crowd, and kept the group engaged and buzzing.

Marketing campaign event

The jewelry was unique, authentic, designed specifically for this event, and of course, lots of fun to wear and share-worthy, and a nice way to remember the night by.

Jewelry making workshop

Looking for an idea for your next marketing activation? Get in touch, and we’ll help find the right teachers to help you stand out and make it memorable.




Gift a unique experience


Pick a fun experience for them, or let them choose from our thousands of creative classes and kits.

Valid for 3 years.


card_giftcard Discover gift cards





 

Follow us, stay inspired






Subscribe to our newsletter for a discount off your next experience

Subscribe
V48I01Z33L 34c052b7f77f35dccea660a6ce51910d production Sydney NSW AU sydney